How Creators Can Become Owners | Zack O’Malley GreenburgZack O’Malley Greenburgh is the author of A-List Angels: How a Band of Actors, Artists and Athletes Hacked Silicon Valley. Zack is the Senior Editor of Media & Entertainment at Forbes Magazine, where he started working straight out of college. He is the author of many Forbes cover stories including Ashton Kutcher, Katy Perry, Richard Branson, A-Rod and others.

A 2007 Forbes list of top earning rappers in the world spawned his career as an author, and his newest book offers lessons to all indie artists on how to maintain equity in your own work. It is a compelling read with many tangible lessons.

Episode Highlights

We start by talking about how he found his way to working at Forbes (04:50) and go on to discuss:

  • (11:00) What led him to writing A-List Angels
  • (19:04) The lessons for indie artists on retaining equity
  • (25:25) Zack’s connection to music
  • (30:05) Adjusting his career and book promotion to a COVID-19 landscape
  • (35:10) Counter-programming in stressful times


“A lot of people are intimidated to ask questions, but then people get into the spot of nodding your head and people assume you know what you’re talking about. Ask those questions that you think are dumb. Better that you get them out of the way early so that later you’re the expert.”
—Zack O’Malley Greenburg

Mentioned in this Episode

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