A Profitable Musician Summit–Bree Noble
Bree Noble returned to the podcast this week to talk about The Profitable Musician Summit, a project that’s been months in the making. The event will include dozens of speaker interviews with musicians and music marketing professionals. Topics of discussion throughout the event will focus on the many revenue streams available to working musicians. The timing of our conversation was such that I caught Bree just prior to the live portion of the event. We discuss the event inception and the mechanics of how she put it all together. Bree also gives an update on her longtime projects The Female Entrepreneur Musician Podcast, Women of Substance Radio Podcast and The Female Musician Academy.
Bree’s first appearance on this podcast was in episode 17. In that episode she shares the story behind her passion for educating other indie artists. As soon as our conversation began for this episode, I was reminded that Bree is a natural as an interviewee (and interviewer). It’s no wonder, as she’s published over 150 episodes of the FE Musician Podcast, and is closing in on 300 episodes of the Women of Substance Radio Podcast. Bree is also a natural educator. She has a thriving Facebook community for female artists; a growing library of online courses for entrepreneurial musicians, and is now bringing an epic online event to the musicians of earth. That event is the aforementioned Profitable Musician Summit.
Bree’s name has come up in several episodes of this podcast. The reason for this is that she has built a solid reputation as an educator for the indie musician. I expect that the Profitable Musician Summit will not only help indie artists reach the next level of their careers, but that it will also take Bree and her music entrepreneur community to new heights.
Transcript Auto Generated by Apple Podcasts
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ROBONZO: This is The Unstarving Musician’s Podcast.
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ROBONZO: The podcast features conversation for musicians of all types and genres, a curation of expertise intended to help all musicians be better at marketing, business, the creative process, and all the other things that empower us to do more of what we love, make music.
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ROBONZO: Hey there, thanks for tuning in for another episode.
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ROBONZO: If you are an indie music artist or fan, you’re in the right place.
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ROBONZO: Whoever you are, I appreciate you.
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ROBONZO: Your listenership means everything to me.
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ROBONZO: Another way you can support the podcast if you’re an indie artist is by joining The Unstarving Musician community.
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ROBONZO: As a member of the community, you’ll get tips and recommendations fueled by the very expertise and experience of the many entrepreneurial music artists who’ve been interviewed on this podcast.
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ROBONZO: Go to unstarvingmusician.com to join.
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ROBONZO: You can also provide support by buying a copy of my book, The Unstarving Musician’s Guide to Getting Paid Gigs.
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ROBONZO: It’s my account of how I was able to perform as a drummer vocalist for more than 15 years, as often, where and with whom I wanted to, all while getting paid.
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ROBONZO: It’s available in paperback, on Kindle and many other e-reader platforms.
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ROBONZO: Go to unstarvingmusician.com forward slash book to get your copy today.
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ROBONZO: And here’s a very cool new option for supporting the podcast.
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ROBONZO: Register for the Profitable Musician Summit.
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ROBONZO: It’s an online conference that provides step by step action plans for making money in 32 different income streams for musicians.
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ROBONZO: The event host is good friend, former Unstarving Musician’s podcast guest and founder of The Female Entrepreneur Musician, Bree Noble.
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ROBONZO: Just go to unstarvingmusician.com forward slash profit to learn more and to register.
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ROBONZO: My guest in today’s episode happens to be Bree Noble.
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ROBONZO: Bree was first featured in episode 17 of this podcast.
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ROBONZO: As soon as we started speaking, I was reminded what an easy interview Bree actually is.
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ROBONZO: She’s a natural.
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ROBONZO: And it’s no wonder.
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ROBONZO: She’s published over 150 episodes of her Female Musician Podcast and is closing in on 300 episodes of her Women of Substance Radio Podcast.
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ROBONZO: Bree is also a natural educator.
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ROBONZO: She has a thriving community for female artists, has a growing library of online courses for entrepreneurial musicians of both genders, and is now bringing an epic online event to all musicians of earth.
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ROBONZO: That event is the Profitable Musician Summit.
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ROBONZO: We talk about her podcast, community, the summit event and more.
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ROBONZO: If you’re planning to invest in your music career, I recommend you get to know Bree.
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ROBONZO: What a better way to do so than to start by listening to our conversation here.
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ROBONZO: Please enjoy.
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ROBONZO: Bree, welcome back to The Unstarving Musician’s Podcast.
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BREE NOBLE: Thank you.
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BREE NOBLE: I am happy to be back.
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ROBONZO: That’s cool.
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ROBONZO: I’m happy to have you back.
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ROBONZO: It’s nice that we worked it out.
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ROBONZO: I talked to your media press gal as you know, and I thought, well, maybe we’ll do it another time, but things just worked out.
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ROBONZO: I had another return interviewee who got in a little car accident the night before we were going to speak.
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ROBONZO: She’s all good and nobody got hurt.
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ROBONZO: But anyway, so the schedule switched up a little bit.
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ROBONZO: Lucky us and lucky her that she’s okay too.
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BREE NOBLE: Absolutely.
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BREE NOBLE: Absolutely.
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BREE NOBLE: And I’m very happy to be able to be back.
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ROBONZO: Thank you.
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ROBONZO: Are you still in Oakhurst, California, by the way?
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BREE NOBLE: I am sitting right here in Oakhurst, California, and it’s like 80 degrees all of a sudden.
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BREE NOBLE: And last week it was snowing.
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BREE NOBLE: It’s crazy.
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ROBONZO: What a beautiful day you have.
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BREE NOBLE: Yes.
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ROBONZO: Well, since we last spoke, my wife and I moved to a beach location in Panama.
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ROBONZO: Not far from where we were, but you may recall we were in a crater location that was always raining.
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ROBONZO: But anyway, as fate would have it, it actually is raining a little bit today, but the weather’s been pretty consistently like 85, 90.
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ROBONZO: So it’s been pretty cool.
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ROBONZO: Change of pace.
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ROBONZO: Wow.
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ROBONZO: Yeah.
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ROBONZO: So we’re going to talk, I’m sure, a lot today about something called the Profitable Musician Summit.
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ROBONZO: But I want to ask you about a couple of other things just for the sake of update for me.
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ROBONZO: But how’s things going with the Female Entrepreneur Musician Podcast?
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ROBONZO: It looks like you’re all the way up to episode 153 these days.
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BREE NOBLE: I am.
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BREE NOBLE: Absolutely.
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BREE NOBLE: It’s going awesome.
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BREE NOBLE: What I’ve been doing, and I’m not sure if I was doing this when I talked to you last, but I’ve been doing a weekly Facebook Live show called Indie Interactive every Monday.
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BREE NOBLE: And that then becomes a podcast on Wednesdays.
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BREE NOBLE: And what I love about it is that it allows me to teach stuff that I know my audience is having trouble with.
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BREE NOBLE: A lot of it is sometimes maybe mindset things that are holding them back.
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BREE NOBLE: But it also allows me to use their comments in the show and read their comments that they have live while we’re on Facebook Live.
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BREE NOBLE: And I think that really helps the other artists see it from the other artists perspective and know that they’re not alone in the way that they’re feeling.
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BREE NOBLE: So I love that option and then every other Monday, we have an interview as well.
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BREE NOBLE: So we still keep with the interview format that we had from the beginning.
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BREE NOBLE: But it’s intermixed with this other format, which I think is really a great balance.
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ROBONZO: So I didn’t remember that you were doing what looks now to be like a couple of episodes a week.
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ROBONZO: And when we spoke back in September of last year, if that helps, you kind of remember if you had started doing this yet.
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ROBONZO: But that’s pretty neat.
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ROBONZO: And by the way, on Facebook Live, I’m curious, when we spoke back in September, you were doing things on Facebook Live.
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ROBONZO: There’s been so much talk about changes at Facebook and some of them related to the weird data scandal thing that’s happened.
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ROBONZO: Have you noticed anything or is there anything worth sharing with Facebook Live that has changed since, well, maybe recently?
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BREE NOBLE: Well, I mean, I think that the organic reach across the board is down, but I never relied on organic reach anyway because I knew that I just needed to get people there.
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BREE NOBLE: And so I always promote it in both of my groups, my paid Female Musician Academy and then the Female Indie Musician Community, which is a large group, almost 3,000 people now of female artists.
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BREE NOBLE: And I just promote it in those groups and it becomes a habit for them.
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BREE NOBLE: They know that we’re doing it every Monday at noon Eastern and they show up.
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BREE NOBLE: It’s weird to talk to yourself.
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BREE NOBLE: So it’s great to have people to talk to and interact with and get their perspectives and all that.
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BREE NOBLE: But yeah, Facebook organic reach is tiny.
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BREE NOBLE: And I mean, when I post regularly on my Facebook page, it’s almost not worth posting.
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BREE NOBLE: Like some of my posts, 24 views, you know, it’s like, why am I even bothering?
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BREE NOBLE: Which is sad.
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ROBONZO: Yeah, I can tell you the posts that I do that are getting any reach at all that are from an organic perspective.
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ROBONZO: And I had to be kind of careful with this, but was from tagging artist pages as opposed to the artist, which generally that works OK too, but it just depends on what they have, how they have their privacy settings done.
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ROBONZO: But yeah, the organic reach basically happens with the help of the artist more than it does with anything fun or helpful in Facebook.
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BREE NOBLE: No, I do exactly what you do with the Women of Substance Podcast, which is my music podcast.
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BREE NOBLE: I absolutely tag all the artists when I post it on my page.
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BREE NOBLE: I tag all the artists pages and then I actually post it on my personal profile and tag as many artists profiles as I can, because I do like to befriend the artists as well.
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BREE NOBLE: That makes all the difference.
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BREE NOBLE: That’s where I get all the shares.
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BREE NOBLE: And people aren’t seeing it organically.
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BREE NOBLE: Where they’re seeing it is that people are sharing it, like you said.
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ROBONZO: Yeah, yeah.
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ROBONZO: The two groups that you mentioned, are these Facebook groups or are they a combination of Facebook groups?
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ROBONZO: And then you’re offline or not offline, but all Facebook community groups.
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BREE NOBLE: So the female indie musician community, the big one that’s free, is only on Facebook.
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BREE NOBLE: And then the Female Musician Academy, we have a Facebook group associated with it, but since I charge for that group, I can’t just charge for a Facebook group and I never would, because I also have tons of off-Facebook training.
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BREE NOBLE: You know, we have a teachable area where we have a ton of training.
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BREE NOBLE: And then we also have live meetings that we do on Zoom two to three times a month.
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BREE NOBLE: And those are housed there as well.
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BREE NOBLE: But the Facebook group is kind of like the communication hub.
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ROBONZO: And then on Women of Substance Radio, I think when we originally spoke or when I first found out about you, that was more prominently a streaming thing than it is today.
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ROBONZO: Has it kind of shifted to…
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ROBONZO: And when I say streaming, I’m talking about the internet radio sort of pre-podcast model, I suppose, or non-podcast model.
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ROBONZO: Am I correct in that you were doing a bit more of that back last year and that now it’s almost strictly a podcast?
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BREE NOBLE: Yes.
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BREE NOBLE: So we were an online radio station.
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BREE NOBLE: And that’s how we started.
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BREE NOBLE: And that was for 10 years, 2007 to 2017.
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BREE NOBLE: And almost exactly 10 years after, and I felt like it was a very fitting time, I shut the online radio station portion down because it was just not growing like the podcast was.
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BREE NOBLE: The podcast was growing like crazy.
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BREE NOBLE: And I just wanted to double and triple down on what was growing and where I could get the artist the most exposure.
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BREE NOBLE: And even though, you know, the online radio offered us the ability to play well-known artists and label artists alongside the Indies, it just wasn’t worth the hassle of keeping track of all the royalties and just all the work I had to do to create the playlist and all that stuff when I could just focus on the podcast.
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BREE NOBLE: So that’s why I did that.
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BREE NOBLE: And it was the choice I made was for the benefit of the artists because the more I can put into promoting the podcast, and I’m doing it on a lot more channels now than I was before because I can have a little more focused time.
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BREE NOBLE: And I think they’re getting benefit.
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BREE NOBLE: I mean, it’s growing like crazy.
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ROBONZO: You mentioned the whole hassle of the royalties thing.
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ROBONZO: Was that because of the nature of some of the artists that you were featuring and a byproduct of the fact that it was a radio station or was it just one or the other?
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BREE NOBLE: It’s that with a podcast, I was only focusing on indies and I just let the indies know that like this is promotional.
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BREE NOBLE: I can’t pay royalties.
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BREE NOBLE: And it’s unfortunate that it’s such a complicated and expensive process to be able to pay royalties to artists.
00:10:09.407 –> 00:10:13.167
BREE NOBLE: And that was something I really wanted to do with the radio station and I did it for years.
00:10:13.827 –> 00:10:26.087
BREE NOBLE: But it started to get a little bit like contentious and scary because if you do something, one little thing wrong in the way that you’re reporting the royalties, you can get in big trouble with all of the PROs.
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BREE NOBLE: And all I wanted to do was help artists.
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BREE NOBLE: So I just didn’t want to put myself in danger and in jeopardy there.
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BREE NOBLE: And it was going to be expensive, too, because the prices were going up.
00:10:35.827 –> 00:10:38.847
BREE NOBLE: And I realized that is in order to pay the artists, which is great.
00:10:39.347 –> 00:10:41.807
BREE NOBLE: But it just didn’t work with my model.
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BREE NOBLE: So I decided to focus on the podcast and just get them more exposure in return for not being able to pay them royalties.
00:10:49.447 –> 00:10:51.787
ROBONZO: That is interesting and unfortunate.
00:10:51.807 –> 00:10:55.687
ROBONZO: So did much of this come to a head since I spoke to you last?
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ROBONZO: Or was it already building that weird momentum?
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BREE NOBLE: It was building.
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BREE NOBLE: I had kind of made the decision maybe right after I spoke to you around that time.
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BREE NOBLE: And I just shut down the radio station at the end of October 2017.
00:11:09.327 –> 00:11:10.047
ROBONZO: Ah, okay.
00:11:10.487 –> 00:11:15.047
ROBONZO: Yeah, because today when I was kind of looking back at your properties, I can’t figure out how to do the radio.
00:11:15.067 –> 00:11:17.927
ROBONZO: And then the podcast looks really prominent, which makes a lot of sense.
00:11:18.107 –> 00:11:22.587
ROBONZO: And I thought to myself, well, maybe the streaming radio thing is just way scaled back.
00:11:22.647 –> 00:11:24.127
ROBONZO: And I just can’t find it.
00:11:24.147 –> 00:11:26.047
ROBONZO: And that’s okay, but because the podcast is here.
00:11:26.167 –> 00:11:28.447
ROBONZO: Good to know and a good story.
00:11:28.447 –> 00:11:31.507
ROBONZO: And then the Female Entrepreneur Musician Academy.
00:11:31.527 –> 00:11:35.767
ROBONZO: So what big changes, if any, have happened there since we last spoke?
00:11:36.547 –> 00:11:38.347
BREE NOBLE: I wouldn’t say any big changes.
00:11:38.367 –> 00:11:40.327
BREE NOBLE: It’s just it’s an amazing community.
00:11:40.347 –> 00:11:42.467
BREE NOBLE: I mean, I love all the ladies that are in there.
00:11:42.487 –> 00:11:49.887
BREE NOBLE: I think I’ve seen them growing so much and doing really well and really making progress in their career.
00:11:49.907 –> 00:11:57.727
BREE NOBLE: And I’m getting to hear a lot of that from them, how the community and how the training that I provided has helped them.
00:11:57.747 –> 00:12:00.467
BREE NOBLE: And so that’s been really awesome to hear.
00:12:00.547 –> 00:12:04.107
BREE NOBLE: And we’re constantly growing and I love that.
00:12:04.487 –> 00:12:06.807
BREE NOBLE: It’s just a great community for artists.
00:12:06.827 –> 00:12:13.167
BREE NOBLE: And we’re always trying to find more ways to support each other and help each other and give everybody the training that they need.
00:12:13.187 –> 00:12:17.447
BREE NOBLE: So I’m always very open to hearing from them what it is they want to learn.
00:12:18.427 –> 00:12:22.447
ROBONZO: As you may know, I speak with your students from time to time on the podcast.
00:12:22.787 –> 00:12:29.047
ROBONZO: And some of it, I’m not sure how many times it’s been knowingly until I get into the conversation and your name comes up.
00:12:30.067 –> 00:12:34.307
ROBONZO: Or like, for instance, I was talking with Linz Crichton for a second time.
00:12:34.327 –> 00:12:35.887
ROBONZO: She’ll be on the podcast soon.
00:12:36.087 –> 00:12:42.447
ROBONZO: We were talking about other people that have been on The Unstarving Musician Podcast who are also in your community.
00:12:42.467 –> 00:12:43.527
ROBONZO: So that was good to hear.
00:12:44.127 –> 00:12:57.687
ROBONZO: Sort of a side thing for me, I don’t know if it’s exactly selfish, but a side thing for me is that it’s very reinforcing that I had a quality educator on after all, because I’ve been lucky to have some quality indie artists on the podcast.
00:12:57.807 –> 00:13:06.107
ROBONZO: And when names like yours come up on a recurring basis, it makes me feel good that I know you and that we’ve had a chance to speak here too and share your message with others.
00:13:06.467 –> 00:13:10.047
ROBONZO: And then lastly, and then I want to get into the Profitable Musician Summit.
00:13:10.067 –> 00:13:13.247
ROBONZO: Are you or have you been performing, writing music or recording lately?
00:13:14.447 –> 00:13:17.167
BREE NOBLE: Oh, man, I figured you haven’t had time.
00:13:17.507 –> 00:13:18.507
BREE NOBLE: As if I had time.
00:13:18.527 –> 00:13:19.667
BREE NOBLE: Yeah, not with the summit.
00:13:19.687 –> 00:13:20.287
BREE NOBLE: That’s for sure.
00:13:20.307 –> 00:13:21.707
BREE NOBLE: I’ve been very busy with that.
00:13:21.707 –> 00:13:25.647
BREE NOBLE: But I did several performances around Christmas.
00:13:25.667 –> 00:13:30.627
BREE NOBLE: I tend to kind of focus them mostly around Christmas because that’s when I scale back my other stuff.
00:13:30.647 –> 00:13:31.287
BREE NOBLE: So I have room.
00:13:32.067 –> 00:13:36.867
BREE NOBLE: So I did do a couple of solo performances during Easter time.
00:13:37.427 –> 00:13:48.367
BREE NOBLE: But mostly Christmas time, I performed up at a lodge near Yosemite a couple of nights, which was really fun and very festive and all that and did some solo work around town.
00:13:48.907 –> 00:13:56.687
BREE NOBLE: But I don’t have a ton of time because I’m so busy with everything I’m doing for the Academy and then taking on this summit project.
00:13:56.707 –> 00:13:58.647
BREE NOBLE: I have two kids.
00:13:59.007 –> 00:14:00.947
BREE NOBLE: We just adopted a new cat.
00:14:00.967 –> 00:14:03.067
BREE NOBLE: So there’s always stuff going on.
00:14:03.627 –> 00:14:06.167
BREE NOBLE: But I do love recording from home.
00:14:06.187 –> 00:14:09.027
BREE NOBLE: I still do some demo work for people.
00:14:09.067 –> 00:14:11.747
BREE NOBLE: And I still really enjoy that when it comes my way.
00:14:11.767 –> 00:14:16.847
BREE NOBLE: I don’t seek it out, but it still comes in my way maybe once a month or so.
00:14:17.427 –> 00:14:22.627
BREE NOBLE: And I enjoy doing that because it forces me to keep my chops up as a singer.
00:14:22.947 –> 00:14:27.807
ROBONZO: I want to maybe come back to this, but I want to move on to the Profitable Musician Summit.
00:14:27.827 –> 00:14:37.587
ROBONZO: But if we don’t have time to come back to my asking you about your recording setup at home, which may be quite simple, or nonetheless, I’m sure it’s kind of cool to hear about.
00:14:38.027 –> 00:14:39.387
BREE NOBLE: Oh, my Lord, it’s so simple.
00:14:39.407 –> 00:14:40.827
BREE NOBLE: I could just tell you right now what it is.
00:14:40.847 –> 00:14:41.327
ROBONZO: Let’s hear it.
00:14:41.587 –> 00:14:42.287
BREE NOBLE: It’s the easiest thing.
00:14:42.307 –> 00:14:47.927
BREE NOBLE: OK, so it’s just a regular PC, obviously with a good deal of memory, so it can handle all this recording.
00:14:48.347 –> 00:14:59.027
BREE NOBLE: I use Ableton Live to record software wise, and I have the Focusrite Scarlett, and I plugged my mic.
00:14:59.047 –> 00:15:02.287
BREE NOBLE: I’ve had the same mic since like the year 2000.
00:15:02.307 –> 00:15:04.827
BREE NOBLE: It is an amazing condenser mic.
00:15:04.847 –> 00:15:08.967
BREE NOBLE: It’s a Rode NT mic condenser mic, and that is it.
00:15:08.987 –> 00:15:15.547
BREE NOBLE: I have it on one of those retractable arm kind of things, so I can stand up if I want to.
00:15:15.567 –> 00:15:16.547
BREE NOBLE: I can move it around.
00:15:16.567 –> 00:15:19.507
BREE NOBLE: I can get it out of my face when I’m on video and that kind of thing.
00:15:20.087 –> 00:15:20.927
BREE NOBLE: And that’s it.
00:15:21.187 –> 00:15:24.207
BREE NOBLE: That’s all you really need to record good vocals.
00:15:24.927 –> 00:15:28.147
ROBONZO: And is Rode NT, is that the make and model of that mic?
00:15:28.307 –> 00:15:33.167
BREE NOBLE: Yes, and I’m sure they have a more updated version, but Rode is still a very good mic brand.
00:15:33.827 –> 00:15:36.687
BREE NOBLE: So if you want a good condenser mic, definitely check that out.
00:15:36.707 –> 00:15:40.027
BREE NOBLE: I know tons of people that use the Focusrite Scarlett.
00:15:40.087 –> 00:15:42.607
BREE NOBLE: It’s a great interface, audio interface.
00:15:43.227 –> 00:15:49.787
ROBONZO: Yeah, their products have come up on the show before and they have some new stuff, I understand, that’s a little exciting.
00:15:49.807 –> 00:15:54.127
ROBONZO: They introduced some stuff for USB that they didn’t have available before, which is cool.
00:15:54.427 –> 00:15:55.047
ROBONZO: Yeah, okay.
00:15:55.067 –> 00:15:55.567
ROBONZO: Yeah, I know.
00:15:55.587 –> 00:15:57.807
ROBONZO: You know, it’s funny as I was saying, oh, we should save it till later.
00:15:57.827 –> 00:15:58.507
ROBONZO: Maybe it’s quite simple.
00:15:58.687 –> 00:16:05.667
ROBONZO: I’m realizing that a lot of studio setups, particularly for singer-guitarists, are extremely simple.
00:16:05.947 –> 00:16:26.107
ROBONZO: I think I sort of have a more complex, potentially complex picture in my mind because I have a past guest who is a drummer and he does stuff every week for the company that he works with, as well as session work, as well as production work, and he’s posting on Instagram almost daily.
00:16:27.307 –> 00:16:30.567
ROBONZO: And so he has these different recording setups and of course a number of different mics.
00:16:30.587 –> 00:16:34.507
ROBONZO: And in his case, we just happened to talk about some system upgrade stuff he did.
00:16:34.527 –> 00:16:38.767
ROBONZO: But his is probably one of the more, I suppose, gear complicated ones I’ve talked about.
00:16:38.787 –> 00:16:40.267
ROBONZO: But even that’s really simple.
00:16:41.087 –> 00:16:42.687
BREE NOBLE: Yeah, it’s amazing what you can do.
00:16:42.807 –> 00:16:51.207
BREE NOBLE: Even in the old days when I was doing arrangements for myself, I always used MIDI instruments, so I never even had to plug anything in.
00:16:51.227 –> 00:16:56.067
BREE NOBLE: I just used the MIDI data and had internal software instruments and stuff.
00:16:56.087 –> 00:16:57.827
BREE NOBLE: So I’ve never had a complicated setup.
00:16:57.847 –> 00:17:00.267
BREE NOBLE: I’m not a guitarist, so that helps.
00:17:01.807 –> 00:17:04.167
ROBONZO: All right, the Profitable Musician Summit.
00:17:04.387 –> 00:17:15.467
ROBONZO: It looks like it is poised to become the flagship thing for the Female Entrepreneur Musician or the Female Entrepreneur Musician Academy.
00:17:16.027 –> 00:17:19.227
ROBONZO: Well, I’d like to know a little bit about the idea for it and the inception.
00:17:19.247 –> 00:17:20.847
ROBONZO: Can you tell me the story of how it’s come about?
00:17:21.487 –> 00:17:21.987
BREE NOBLE: Sure.
00:17:22.007 –> 00:17:29.887
BREE NOBLE: So I’ve always loved these online summits or online conferences if that’s a little more friendly to you who are listening.
00:17:29.907 –> 00:17:32.787
BREE NOBLE: I’ve always really enjoyed these in the entrepreneurial space.
00:17:33.587 –> 00:17:38.087
BREE NOBLE: And then in 2016, I got the opportunity to be on a bunch of summits.
00:17:38.107 –> 00:17:41.387
BREE NOBLE: I was on one that was put on by Tiamo de Vittore.
00:17:41.407 –> 00:17:51.487
BREE NOBLE: I was put on Steve Palfreyman’s Music Launch Summit, and I’ve been on a couple by Nicole Peterman that are a little bit more mindset related but for artists.
00:17:52.067 –> 00:17:53.967
BREE NOBLE: And I just love the format.
00:17:54.067 –> 00:18:06.227
BREE NOBLE: I love the fact that you get to hear from all these different speakers, just like you have gone to a conference, but you didn’t have to leave your home in order to do it, and you can do it on the go and when you’re working out and all those things.
00:18:06.707 –> 00:18:08.287
BREE NOBLE: I’ve always had this in the back of my mind.
00:18:08.327 –> 00:18:12.327
BREE NOBLE: And then, of course, Steve did such a good job on his Music Launch Summit.
00:18:12.347 –> 00:18:14.627
BREE NOBLE: I was like, oh man, like it’s so good.
00:18:14.647 –> 00:18:18.527
BREE NOBLE: I don’t know if I could ever do something that good, you know?
00:18:18.547 –> 00:18:23.907
BREE NOBLE: And so I was always kind of looking at that as something to achieve, to try to get to that level.
00:18:24.367 –> 00:18:26.207
BREE NOBLE: So he and I became friends along the way.
00:18:26.267 –> 00:18:31.487
BREE NOBLE: And last October, I said, you know, I’m thinking about doing a summit.
00:18:31.507 –> 00:18:33.127
BREE NOBLE: Would you be willing to give me some advice?
00:18:33.147 –> 00:18:38.367
BREE NOBLE: And so we got on to a Zoom call and he was giving me all kinds of great advice, of course.
00:18:38.947 –> 00:18:47.527
BREE NOBLE: And after we got off the call, like the next day, he wrote me a note and he’s like, this thing that you’re thinking about sounds so amazing.
00:18:48.467 –> 00:18:49.887
BREE NOBLE: Maybe I’d like to be a part of it.
00:18:49.907 –> 00:18:51.507
BREE NOBLE: Would you be interested in having a partner?
00:18:51.527 –> 00:18:56.187
BREE NOBLE: I was like, yes, yes, somebody who’s done a summit before.
00:18:56.207 –> 00:18:58.067
BREE NOBLE: I love interviewing people.
00:18:58.087 –> 00:18:59.987
BREE NOBLE: So I knew that was not going to be an issue.
00:19:00.567 –> 00:19:09.187
BREE NOBLE: But all the stuff that goes along with it, all the technology, all the pages, all the graphics, all that stuff, that’s not my forte.
00:19:09.207 –> 00:19:13.527
BREE NOBLE: I mean, I can do pages and I can use click funnels and all that.
00:19:13.547 –> 00:19:16.947
BREE NOBLE: And I can create graphics if I have to, but they’re not my forte.
00:19:17.207 –> 00:19:30.747
BREE NOBLE: Interviewing is my forte, just trying to get to the bottom of issues for musicians and pull out of these speakers the exact steps that musicians need to take in order to actually make income.
00:19:30.767 –> 00:19:31.787
BREE NOBLE: That’s what I love to do.
00:19:32.287 –> 00:19:34.987
BREE NOBLE: And so that’s how it all kind of came together.
00:19:35.667 –> 00:19:42.127
BREE NOBLE: So we just decided like I would do all the interviewing and we kind of both put our heads together to find some really good guests.
00:19:42.587 –> 00:19:43.807
BREE NOBLE: I had some in mind.
00:19:44.587 –> 00:19:54.127
BREE NOBLE: And another thing that I wanted to do with this summit, because in my experience, most summits are very, very heavily male speakers.
00:19:54.847 –> 00:19:59.507
BREE NOBLE: And I wanted to really highlight women in the industry, especially now.
00:19:59.527 –> 00:20:00.627
BREE NOBLE: I think it’s very timely.
00:20:00.647 –> 00:20:04.127
BREE NOBLE: It’s funny, I have a Google alert set for women in music.
00:20:04.447 –> 00:20:07.367
BREE NOBLE: And I used to get like one or two articles a day.
00:20:07.367 –> 00:20:09.387
BREE NOBLE: And now I’m getting just like a flood of them.
00:20:09.387 –> 00:20:14.747
BREE NOBLE: So it’s clearly a big time for women to step forward in this.
00:20:14.767 –> 00:20:20.007
BREE NOBLE: And that’s what I’m trying to do with this summit as well, being that we have two thirds of our speakers are women.
00:20:20.587 –> 00:20:26.967
BREE NOBLE: And it’s not something that I’ve seen done in the music industry, let alone most other industries.
00:20:27.587 –> 00:20:30.447
BREE NOBLE: So that was another big mission that I had.
00:20:30.467 –> 00:20:43.307
BREE NOBLE: But the biggest mission is I want to really demystify all these income streams for musicians and help them use the different income streams that fit well with their personality.
00:20:43.307 –> 00:20:56.247
BREE NOBLE: And they’re gifting to kind of build a career whether it’s a full-time career or a solid part-time career that just pays for itself, so they can do their passion on the side.
00:20:56.667 –> 00:21:05.787
BREE NOBLE: I just wanted them to have the access to all the information so they knew which income streams might work for them and their lifestyle and how they could go about getting started.
00:21:05.807 –> 00:21:07.487
ROBONZO: That’s really cool.
00:21:07.487 –> 00:21:10.467
ROBONZO: And so you mentioned the interviewing, you’re clearly very good at that.
00:21:10.487 –> 00:21:15.187
ROBONZO: And by the way, you’re a really fun interviewee, you’re very comfortable, so I appreciate that a lot.
00:21:15.867 –> 00:21:18.147
ROBONZO: Is the format, is it interview heavy?
00:21:18.167 –> 00:21:20.927
ROBONZO: Is that how it’s being done with each of the guests that are on there?
00:21:21.947 –> 00:21:26.887
BREE NOBLE: Yeah, I mean, it is interview style, but obviously they’re talking most of the time.
00:21:27.347 –> 00:21:35.787
BREE NOBLE: But it’s me kind of prompting them and coaxing them to give their best stuff, to really lay it out on the table.
00:21:35.787 –> 00:21:50.867
BREE NOBLE: How did they get from point A to point B, as far as not making any money in this area, and then now being able to make decent or good or very good, in some cases, money in that particular income stream?
00:21:50.887 –> 00:21:58.667
BREE NOBLE: So I was really trying to laser focus each person on the income stream that I had chosen to interview them on.
00:21:58.687 –> 00:22:07.147
BREE NOBLE: Of course, they have a whole life’s journey that they can throw in there, but we really wanted to get down to the nitty-gritty about that particular income stream.
00:22:08.087 –> 00:22:08.407
ROBONZO: Cool.
00:22:08.427 –> 00:22:17.447
ROBONZO: Yeah, I like the way that you have it segmented into different income streams by speaker or guest, whatever the case may be.
00:22:17.467 –> 00:22:26.527
ROBONZO: So when someone looks at the web page that you have set up for it and just kind of looks down the different speakers, you can see exactly what, well, you get a really good idea of what they’re going to talk about.
00:22:26.607 –> 00:22:32.407
ROBONZO: And I’m sure for a lot of people, they’ll immediately think, oh, this looks interesting to me, you know, a handful of things.
00:22:32.727 –> 00:22:37.187
ROBONZO: And I’m sure that they’ll find topics of interest that they didn’t expect once they get in.
00:22:37.207 –> 00:22:37.547
BREE NOBLE: Yeah.
00:22:37.567 –> 00:22:53.087
BREE NOBLE: And we tried to obviously organize them kind of around themes so people could know, oh, this day, like I’m really looking forward to this day because I want to learn about ways that I can make money from songwriting or ways that I can make money from teaching, you know, just different or home studio.
00:22:53.107 –> 00:22:56.647
BREE NOBLE: You know, we tried to organize them around specific topics.
00:22:56.847 –> 00:23:00.687
BREE NOBLE: There’s a whole slew of them about live performing in different ways you can do that, too.
00:23:01.307 –> 00:23:07.327
BREE NOBLE: So we wanted to make it make sense as far as how we laid it out and put things together.
00:23:07.347 –> 00:23:09.067
BREE NOBLE: Hopefully we did that.
00:23:09.367 –> 00:23:10.187
ROBONZO: Yeah, I think you did.
00:23:10.367 –> 00:23:24.447
ROBONZO: I’m assuming you knew the large majority of these people already, where there are a handful that you have come to know in putting the event together, whereas like some of them you didn’t know when you first started putting it together, that you just wanted to have it be part of the event.
00:23:25.227 –> 00:23:35.147
BREE NOBLE: Yeah, I mean, there was definitely some that I knew of or had watched them on video or heard them on a podcast and I didn’t know them personally yet.
00:23:35.807 –> 00:23:38.167
BREE NOBLE: And so that was really fun to get to know them.
00:23:38.187 –> 00:23:43.027
BREE NOBLE: And I’ve made some really great connections and met some really cool people.
00:23:43.587 –> 00:23:49.247
BREE NOBLE: And then some of them were people that Steve knew that I didn’t know that he brought to the table.
00:23:49.387 –> 00:23:59.407
BREE NOBLE: And that was great because just the combination of the Rolodexes that we both had was really helpful in getting a good variety of speakers.
00:23:59.867 –> 00:24:03.907
BREE NOBLE: And there’s definitely people that I’ve worked with before in different capacities.
00:24:03.927 –> 00:24:11.147
BREE NOBLE: I mean, there are people that I just sought out because I wanted them to speak and I didn’t know them at all.
00:24:11.167 –> 00:24:16.127
BREE NOBLE: Like I had to actually go through their website and hope they would answer my email like completely cold.
00:24:17.087 –> 00:24:21.707
BREE NOBLE: So for any of you artists that have to do like cold booking, I know what you feel like it’s hard.
00:24:21.727 –> 00:24:30.807
BREE NOBLE: You don’t know if people are going to respond to you or not, but most of the time they did and it was great how responsive they were and willing they were to be on the summit.
00:24:31.927 –> 00:24:32.407
ROBONZO: That’s cool.
00:24:32.427 –> 00:24:34.927
ROBONZO: As a podcaster, I face a little bit of that.
00:24:34.947 –> 00:24:43.107
ROBONZO: I’m an EFLA as a podcaster, but as somebody who’s reaching out to indie artists a lot, I face that and you’re right, most of the time they respond and if they don’t, it’s okay.
00:24:43.127 –> 00:24:43.467
ROBONZO: I don’t.
00:24:43.487 –> 00:24:51.267
ROBONZO: But I imagine that some of these folks aren’t even necessarily looking at their messages all the time and everyone’s got to prioritize.
00:24:51.287 –> 00:24:52.667
ROBONZO: So I totally get it.
00:24:53.007 –> 00:24:54.927
BREE NOBLE: Yeah, and I definitely did my due diligence.
00:24:54.947 –> 00:25:00.187
BREE NOBLE: There was a few people or income streams I wanted to cover that I was just not able to find someone.
00:25:00.747 –> 00:25:07.667
BREE NOBLE: I got several different referrals and tried to contact them and got no responses, tried every channel and that was like one email and gave up.
00:25:08.047 –> 00:25:14.607
BREE NOBLE: So I definitely, for the ones that we do have, I’m very, very excited about all of them.
00:25:14.887 –> 00:25:22.107
BREE NOBLE: There’s a few other income streams I really wanted to include that I didn’t find anyone yet but maybe on our next summit for sure.
00:25:22.527 –> 00:25:23.667
ROBONZO: What are those income streams?
00:25:24.507 –> 00:25:26.307
BREE NOBLE: One of them is grant writing.
00:25:26.307 –> 00:25:40.107
BREE NOBLE: I’ve had a really hard time finding somebody that can talk about that and it’s not as big of a thing in the US because I wish we had more grant money, but Canada, Europe, like there’s a lot of grant money to be had and I just kept striking out.
00:25:40.127 –> 00:25:49.187
BREE NOBLE: So if I find somebody before the summit actually starts, I will probably add that interview because it’s something I really wanted to have somebody talking about.
00:25:49.747 –> 00:25:53.587
ROBONZO: I wouldn’t have even thought about that in music, but I can see where it would be anything.
00:25:53.607 –> 00:25:56.027
ROBONZO: Any other ones that were just like, I wish I could have found someone.
00:25:56.627 –> 00:26:05.587
BREE NOBLE: Yeah, another one was children’s music and I just couldn’t find anyone that would respond to me that was doing it full time.
00:26:05.967 –> 00:26:08.447
BREE NOBLE: I wanted somebody that really like that was their thing.
00:26:09.487 –> 00:26:22.927
BREE NOBLE: And I found somebody that was doing it a while back, but she felt like she couldn’t really talk about what it would be like now because it was in the older days of the industry where she was on a record label and she had the backing of the label.
00:26:22.947 –> 00:26:25.367
BREE NOBLE: And so she didn’t have the experience of doing it as an indie.
00:26:25.387 –> 00:26:29.727
BREE NOBLE: And so she felt like she couldn’t really speak to how musicians would do it today.
00:26:31.067 –> 00:26:42.167
ROBONZO: I was just imagining or wondering if there was anybody that you reached out to in all of this who was just like, could totally do whatever you asked them to speak on, but just didn’t feel like they could.
00:26:42.567 –> 00:26:44.027
ROBONZO: Didn’t have the confidence.
00:26:44.267 –> 00:26:45.407
BREE NOBLE: Didn’t want to speak about it.
00:26:45.427 –> 00:26:47.307
BREE NOBLE: You know, there really wasn’t anybody like that.
00:26:47.327 –> 00:26:47.727
BREE NOBLE: I don’t think.
00:26:47.747 –> 00:26:49.787
BREE NOBLE: I mean, maybe if there was, they just ignored me.
00:26:49.907 –> 00:26:50.367
BREE NOBLE: I don’t know.
00:26:50.447 –> 00:26:50.827
ROBONZO: Yeah, yeah.
00:26:50.827 –> 00:26:58.127
ROBONZO: Or maybe, you know, they didn’t just have the confidence, but yeah, it’s kind of a funny thought because all these people are obviously very bright and gifted in their areas of expertise.
00:26:58.567 –> 00:27:07.367
ROBONZO: And I was kind of dying to ask who, if anyone, stands out, maybe a couple of people who were the most challenging to get onto the roster that you managed to get for the summit.
00:27:08.227 –> 00:27:08.827
BREE NOBLE: Oh, boy.
00:27:08.947 –> 00:27:10.127
BREE NOBLE: Most challenging.
00:27:10.147 –> 00:27:10.747
BREE NOBLE: I don’t know.
00:27:10.747 –> 00:27:18.487
BREE NOBLE: I mean, they were all, some of them took a little bit longer than others just because they’re busy, but I don’t think it was that they didn’t want to be on it or anything like that.
00:27:18.507 –> 00:27:21.267
BREE NOBLE: I mean, there’s people like Benji Rogers who have an assistant.
00:27:21.287 –> 00:27:24.927
BREE NOBLE: You have to go through his assistant and that’s totally fine because he’s really busy.
00:27:25.467 –> 00:27:31.067
BREE NOBLE: And so I was just really glad that we were able to work that out that he could be on because it’s an amazing interview.
00:27:31.587 –> 00:27:37.187
BREE NOBLE: Some other people like Jeff Celentano who talks about corporate events, he’s just really, really busy.
00:27:37.207 –> 00:27:43.047
BREE NOBLE: I mean, he’s like doing corporate events 150 days a year, you know, and he’s on planes and all that stuff.
00:27:43.067 –> 00:27:46.507
BREE NOBLE: So finding a date that we could do it was a little bit harder.
00:27:46.767 –> 00:27:47.987
ROBONZO: What kind of music does Jeff do?
00:27:48.727 –> 00:27:50.807
BREE NOBLE: He actually plays with a couple of tribute bands.
00:27:50.827 –> 00:27:57.487
BREE NOBLE: So he does like a Bee Gees tribute band and a Beach Boys tribute band and they’re in high demand like all over the world.
00:27:57.647 –> 00:27:57.947
ROBONZO: Sure.
00:27:58.907 –> 00:28:03.407
ROBONZO: Well, as soon as I asked the question, I’m like, well, he has to do some sort of pop dance something.
00:28:03.427 –> 00:28:08.387
ROBONZO: And I wasn’t thinking fast enough or I would have thought tributes are obviously really a big thing these days.
00:28:09.007 –> 00:28:09.307
BREE NOBLE: Yep.
00:28:09.647 –> 00:28:10.367
ROBONZO: Well, that’s good to hear.
00:28:10.387 –> 00:28:18.807
ROBONZO: And I wanted to say, you know, how brilliant or how fortuitous or whatever that you partnered with Steve Palferman to bring it all together.
00:28:18.827 –> 00:28:21.887
ROBONZO: That sounds like it was a big boost for the whole thing.
00:28:22.527 –> 00:28:23.427
BREE NOBLE: Yeah, it was.
00:28:23.447 –> 00:28:27.447
BREE NOBLE: And I think it made it a little less daunting for me, obviously, because I had less work.
00:28:27.467 –> 00:28:31.727
BREE NOBLE: But also just to have someone to check in with and like, well, do you think this is a…
00:28:32.187 –> 00:28:33.747
BREE NOBLE: where were you in your summit by now?
00:28:33.767 –> 00:28:35.527
BREE NOBLE: Like, do you think we’re doing okay?
00:28:35.547 –> 00:28:41.867
BREE NOBLE: And it just it helped me have that confidence that like, yeah, we’re on track and we’re going to get everything done.
00:28:41.887 –> 00:28:42.787
BREE NOBLE: We’re going to be fine.
00:28:42.807 –> 00:28:45.227
BREE NOBLE: You know, it seems like a lot, but it’s all going to come out.
00:28:46.547 –> 00:28:52.367
ROBONZO: I imagine he definitely will have his signature on certain facets of it.
00:28:52.367 –> 00:28:53.727
ROBONZO: You know, like you’ll be able to tell.
00:28:54.607 –> 00:29:02.887
ROBONZO: Well, for anyone who knows the two of you, you know, it’ll be kind of painfully obvious where parts of it were influenced or the contributions came from Steve versus yourself.
00:29:02.907 –> 00:29:03.187
BREE NOBLE: Yeah.
00:29:03.207 –> 00:29:05.307
BREE NOBLE: Well, for example, the ticket is free.
00:29:05.667 –> 00:29:15.587
BREE NOBLE: But if you want to have lifetime access to all the interviews and be able to watch them as many times as you want and all that stuff, and plus go to a special Q&A, we have an all access pass.
00:29:16.107 –> 00:29:19.907
BREE NOBLE: And when we introduced it originally, I was just going to explain all that.
00:29:19.927 –> 00:29:22.407
BREE NOBLE: And then Steve’s like, you know what, I’m just going to throw in this.
00:29:22.567 –> 00:29:30.667
BREE NOBLE: I’m going to create a personalized action plan for every single interview for those people that are willing to go for the all access pass.
00:29:30.687 –> 00:29:32.567
BREE NOBLE: And I’m like, whoa, that’s going to be a lot of work.
00:29:33.007 –> 00:29:34.727
BREE NOBLE: But that’s the kind of thing that Steve does.
00:29:34.747 –> 00:29:40.467
BREE NOBLE: Like he wants to provide the most resources and do it to the absolute best of his ability.
00:29:41.427 –> 00:29:44.687
BREE NOBLE: And if he sees that there’s a way he can improve that, he will.
00:29:44.847 –> 00:29:49.787
BREE NOBLE: So I can guarantee you, he’s doing all the video editing and he’s doing the action plans and all that.
00:29:49.807 –> 00:29:50.867
BREE NOBLE: They will be top notch.
00:29:51.247 –> 00:29:52.007
ROBONZO: He’s a machine.
00:29:52.627 –> 00:29:55.067
ROBONZO: Yeah, I’m hoping.
00:29:55.107 –> 00:30:01.907
ROBONZO: I’m sure it’s a little bit of this, you know, there’s some things that he’s done enough times before that he’s very proficient at, I’m sure.
00:30:01.927 –> 00:30:04.647
ROBONZO: But at the same time, it’s still like a huge thing that he’s doing.
00:30:04.947 –> 00:30:05.547
ROBONZO: So that’s cool.
00:30:06.447 –> 00:30:10.347
BREE NOBLE: And I was going to say another thing that he’s very well known for his group, the Music Launch Hub.
00:30:10.787 –> 00:30:15.387
BREE NOBLE: And so we’re having a pop up Facebook group for the event for the summit as well.
00:30:15.407 –> 00:30:25.807
BREE NOBLE: And I’m sure Steve will have his group, his stamp all over that group because he’s just really good at like rallying people around things and getting people to have conversation.
00:30:25.827 –> 00:30:26.727
ROBONZO: That’s cool.
00:30:27.507 –> 00:30:42.927
ROBONZO: I guess to give a little perspective on the next question, and you helped already, but those of you who are listening to this, so we’re actually recording our conversation here in late April of 2018 to air this podcast before the end of the month.
00:30:43.327 –> 00:30:49.007
ROBONZO: And then the live event is going to take place May 1st through the 10th of 2018.
00:30:49.167 –> 00:31:00.767
ROBONZO: And then Bree mentioned that there’s going to be this lifetime all access thing of the event after that that you can take advantage of for FE, the live event being a free ticket event.
00:31:00.787 –> 00:31:01.707
ROBONZO: I love that whole thing.
00:31:01.727 –> 00:31:06.587
ROBONZO: I kind of set that up for everyone just to sort of maybe give perspective to my next question.
00:31:06.607 –> 00:31:16.427
ROBONZO: But is the event or the interviews people will see the 1st through the 10th of May, is that done or some of it still happening or a lot of it going to happen during those 10 days?
00:31:16.787 –> 00:31:17.587
BREE NOBLE: Oh, no, it’s done.
00:31:17.667 –> 00:31:22.027
BREE NOBLE: Like I said, unless something comes up that I really want to add, I will totally add it.
00:31:22.047 –> 00:31:29.947
BREE NOBLE: But in order to focus on the promotional period and give Steve time to edit all the videos, they needed to be done.
00:31:29.967 –> 00:31:35.127
BREE NOBLE: So they were done and I finished them in late February and first half of March.
00:31:35.967 –> 00:31:36.927
BREE NOBLE: They were pretty much done.
00:31:36.947 –> 00:31:41.607
BREE NOBLE: And Steve and I actually interviewed each other for our special topics and we just did that last week.
00:31:41.627 –> 00:31:42.707
BREE NOBLE: So that was amazing.
00:31:42.827 –> 00:31:45.047
BREE NOBLE: And you guys are going to love his interview.
00:31:45.507 –> 00:31:47.807
BREE NOBLE: So I guess the last ones were done last week.
00:31:49.047 –> 00:31:51.127
ROBONZO: When did you and Steve start working on it, you said?
00:31:52.307 –> 00:31:54.267
BREE NOBLE: Well, probably should have been much earlier.
00:31:54.287 –> 00:31:56.727
BREE NOBLE: But officially we started in January.
00:31:56.787 –> 00:32:01.027
BREE NOBLE: We probably didn’t really ramp up hardly anything until beginning of February.
00:32:01.627 –> 00:32:01.967
ROBONZO: Okay.
00:32:01.987 –> 00:32:03.487
ROBONZO: So just in a few short months.
00:32:03.507 –> 00:32:05.147
BREE NOBLE: Yeah, so to do this in three months.
00:32:05.167 –> 00:32:07.987
BREE NOBLE: I mean, we’re talking about doing another one next year.
00:32:08.007 –> 00:32:08.467
BREE NOBLE: We’ll see.
00:32:09.047 –> 00:32:15.767
BREE NOBLE: But we will definitely plan a lot further in advance next year and a lot of fronts for sure.
00:32:16.247 –> 00:32:21.107
BREE NOBLE: Like we do have sponsors this year, but next year we will work on that much earlier.
00:32:21.127 –> 00:32:24.127
BREE NOBLE: And I’m sure we’ll be able to get a lot more sponsors.
00:32:24.627 –> 00:32:26.987
BREE NOBLE: But we of course love our sponsors that we have this year.
00:32:27.007 –> 00:32:31.007
BREE NOBLE: But and we appreciate them jumping on board at such a late date.
00:32:31.067 –> 00:32:34.407
BREE NOBLE: But we’ll definitely work on that for next year is one of the things.
00:32:35.087 –> 00:32:35.427
ROBONZO: Cool.
00:32:35.707 –> 00:32:36.607
ROBONZO: That is interesting to me.
00:32:36.627 –> 00:32:44.087
ROBONZO: I’m not even sure that I began to understand that this was the case, that you’ve done all this work up front.
00:32:44.267 –> 00:32:50.187
ROBONZO: What people will see at the beginning of May is stuff that you’ve already put together or just finished putting together.
00:32:50.207 –> 00:32:53.327
ROBONZO: And it was just fascinating to me not having done one before.
00:32:53.627 –> 00:32:57.007
ROBONZO: And I’ve attended just late last year, I attended a live summit.
00:32:57.027 –> 00:32:58.087
ROBONZO: So I got on a plane.
00:32:58.107 –> 00:32:58.707
ROBONZO: I traveled.
00:32:58.727 –> 00:32:59.227
ROBONZO: I came home.
00:32:59.247 –> 00:33:01.067
ROBONZO: I got sick because I was traveling.
00:33:01.487 –> 00:33:03.267
ROBONZO: And I went from Panama to London.
00:33:03.287 –> 00:33:04.047
ROBONZO: It was a great event.
00:33:04.207 –> 00:33:15.447
ROBONZO: And the producer of the event has made for members of his private communities made all the talks available to us as part of our membership, which has been great.
00:33:15.467 –> 00:33:16.607
ROBONZO: They did a fantastic job.
00:33:16.627 –> 00:33:17.687
ROBONZO: It was a huge success.
00:33:18.287 –> 00:33:25.627
ROBONZO: But yeah, it’s kind of cool at the same time for people who I don’t know, for whatever reason, this just works better.
00:33:25.847 –> 00:33:27.807
ROBONZO: And they don’t have to leave their home.
00:33:28.427 –> 00:33:29.827
ROBONZO: They can check it out for free.
00:33:30.207 –> 00:33:38.487
BREE NOBLE: And there’s not all that upfront cost of flights and hotels and all that before you even set your foot in the door to hear your first speaker.
00:33:38.507 –> 00:33:40.047
BREE NOBLE: You’ve already spent thousands of dollars.
00:33:40.747 –> 00:33:41.147
ROBONZO: Yeah.
00:33:41.167 –> 00:34:02.347
ROBONZO: And the added the added stress of things like what happened to me the day I was leaving Panama to get on a plane to London, England, this may be hard for people to wrap their heads around, but in Panama, getting to the International Airport is a complete whip, meaning that driving there during any time of day during the week is just not fun.
00:34:02.367 –> 00:34:05.427
ROBONZO: And I didn’t want to subject my poor wife to driving me all the way down there.
00:34:05.447 –> 00:34:15.007
ROBONZO: So I had her drive me to a location where I could pick up a bus, went in plenty of time, but hit some incredible traffic, had just enough time to be at the airport.
00:34:15.027 –> 00:34:16.127
ROBONZO: And I walked off the bus.
00:34:16.147 –> 00:34:18.547
ROBONZO: I had to go pee so bad I walked off the bus without my bag.
00:34:19.247 –> 00:34:19.727
BREE NOBLE: Oh, no.
00:34:19.967 –> 00:34:21.627
ROBONZO: And to make matters worse.
00:34:22.047 –> 00:34:30.947
ROBONZO: And this may be a little difficult for some people to wrap their head around, too, but there’s really not a lost and found at the very nice bus depot in Panama City.
00:34:31.447 –> 00:34:39.207
ROBONZO: So to go retrieve a bag was literally to just start talking to people, run out on the tarmac and just luckily find my stuff.
00:34:39.287 –> 00:34:42.167
ROBONZO: But you don’t have to worry about none of your people have to worry about that kind of thing.
00:34:42.187 –> 00:34:43.787
ROBONZO: But I did make it and I found my bag.
00:34:43.807 –> 00:34:44.527
ROBONZO: It was pretty amazing.
00:34:44.547 –> 00:34:46.127
ROBONZO: I thought I was going to go and shop when I got there.
00:34:46.127 –> 00:34:51.727
ROBONZO: But none of your people have to do anything so crazy.
00:34:54.327 –> 00:34:57.447
ROBONZO: What are your hopes for the event as of today?
00:34:58.087 –> 00:35:05.347
BREE NOBLE: I mean, my biggest hope is that musicians will learn a ton and not just learn, but start using it.
00:35:05.367 –> 00:35:21.207
BREE NOBLE: And then I’ll start to see over time people emailing me and saying, hey, I watched Jeff’s session and now I’ve booked a corporate event or I watched Tiamo’s session and now I’m doing keynote concerts or I watched Lisa Lin’s session.
00:35:21.227 –> 00:35:26.507
BREE NOBLE: Now I’m doing self-produced concerts in like many cities or I watched Shannon Curtis.
00:35:26.527 –> 00:35:29.547
BREE NOBLE: And now I’ve got these house concert tours set up.
00:35:29.827 –> 00:35:31.287
BREE NOBLE: That’s what I want to see.
00:35:31.327 –> 00:35:33.687
BREE NOBLE: And I just mentioned a bunch of live gigs for some reason.
00:35:33.707 –> 00:35:40.587
BREE NOBLE: But, you know, maybe you watched Becky Willard and now you’ve set up your own home studio and you’re recording other artists in your studio.
00:35:40.607 –> 00:35:43.607
BREE NOBLE: You know, there’s just so many things that you can do.
00:35:43.647 –> 00:35:53.227
BREE NOBLE: Or you watched Judy Rodman and now you’re teaching lessons from home over Skype or Zoom and making income without leaving your house.
00:35:53.287 –> 00:35:58.207
BREE NOBLE: There’s just so many things that they can learn on here and start implementing right away.
00:35:58.227 –> 00:36:04.067
BREE NOBLE: And that’s what I’m most interested in, to know that they’re not just learning a bunch of stuff and go, that’s cool, cool that I could do that.
00:36:04.427 –> 00:36:06.467
BREE NOBLE: No, like cool, I am going to do that.
00:36:06.527 –> 00:36:09.267
BREE NOBLE: And then email me and say, I did that.
00:36:09.267 –> 00:36:10.367
BREE NOBLE: And this is what happened.
00:36:11.487 –> 00:36:14.987
ROBONZO: Yeah, I think that’s going to happen for a lot of people.
00:36:15.287 –> 00:36:15.587
BREE NOBLE: Yes.
00:36:15.607 –> 00:36:22.007
BREE NOBLE: And if this happens to you and you’re listening to this later, email me at Bree at femmusician.com and tell me because I want to know.
00:36:22.527 –> 00:36:23.247
ROBONZO: Yeah, absolutely.
00:36:23.267 –> 00:36:24.367
ROBONZO: And I would love to know too.
00:36:24.387 –> 00:36:35.047
ROBONZO: You guys don’t know how much it means to me when you drop me an email, either just to tell me a story because of something I sent you or to tell me that you loved the podcast and that you love this episode.
00:36:35.087 –> 00:36:38.507
ROBONZO: Thanks for introducing me to Bree and the Profitable Musician Summit or whatever.
00:36:38.527 –> 00:36:39.507
ROBONZO: It means so much to us.
00:36:39.707 –> 00:36:46.187
ROBONZO: And sometimes we get to use your words on one of our web pages and it helps people realize, hey, this looks legit.
00:36:47.147 –> 00:36:47.927
BREE NOBLE: Yeah, totally.
00:36:48.007 –> 00:36:48.567
ROBONZO: Yeah.
00:36:48.767 –> 00:36:52.727
ROBONZO: Matter of fact, on this topic, I was traveling just last month.
00:36:53.247 –> 00:36:56.267
ROBONZO: I went to be with family, have a family member who was having a surgery.
00:36:56.287 –> 00:36:56.967
ROBONZO: Everything went great.
00:36:56.987 –> 00:37:02.407
ROBONZO: But I just kind of be there, patient advocate, help them out, and stayed a week in Dallas, Fort Worth.
00:37:03.427 –> 00:37:03.947
ROBONZO: We had just moved.
00:37:04.207 –> 00:37:05.707
ROBONZO: I was kind of having a weird time.
00:37:06.127 –> 00:37:08.367
ROBONZO: The voices in my head then go on prior to going.
00:37:08.387 –> 00:37:09.267
ROBONZO: So it was just kind of a rough time.
00:37:09.627 –> 00:37:20.507
ROBONZO: And I got this email while I was in Texas from a listener who had heard an interview and just sent me the nicest email to say, this is such a helpful podcast.
00:37:20.727 –> 00:37:21.567
ROBONZO: I’m really grateful.
00:37:21.587 –> 00:37:23.107
ROBONZO: I’ve been binging on some episodes.
00:37:23.127 –> 00:37:29.987
ROBONZO: But the thing I really wanted to say about that is that I stared at it, and I forwarded it to my wife, and I’m getting emotional talking about it now.
00:37:30.207 –> 00:37:38.787
ROBONZO: I literally, I could hardly read the darn thing without getting teary-eyed, and I couldn’t talk about it without, and I’ve shared it a couple of times with some friends.
00:37:38.807 –> 00:37:41.347
ROBONZO: It makes me emotional every time, but in a good way.
00:37:41.347 –> 00:37:44.287
ROBONZO: And anyway, it really does mean a lot to us when you let us know.
00:37:44.307 –> 00:37:49.807
ROBONZO: And I know a lot of you really appreciate all this, and a lot of you really appreciate everything that Bree does, but it’s always great to hear from you.
00:37:49.887 –> 00:37:52.267
ROBONZO: Even if it’s just a story, you don’t have to tell us how great we are.
00:37:52.287 –> 00:37:53.087
ROBONZO: Just tell us a story.
00:37:53.107 –> 00:37:53.687
ROBONZO: That’s fun, too.
00:37:54.207 –> 00:37:55.107
BREE NOBLE: No, absolutely.
00:37:55.127 –> 00:37:57.647
BREE NOBLE: And podcasting is a bit of a lonely game, right?
00:37:57.667 –> 00:38:05.907
BREE NOBLE: We sit here in our room with our little microphone and we broadcast out to the world, but we don’t have that back and forth.
00:38:05.907 –> 00:38:11.427
BREE NOBLE: And so that’s one reason I love Facebook Live, because I’m not just talking to myself or one guest.
00:38:11.447 –> 00:38:13.807
BREE NOBLE: You know, I’m getting a whole group of opinions.
00:38:14.267 –> 00:38:17.907
ROBONZO: Yeah, and thanks for sharing the whole Facebook Live and the live comments thing.
00:38:17.927 –> 00:38:20.747
ROBONZO: It’s a really great reminder for me.
00:38:20.927 –> 00:38:24.707
ROBONZO: It’s so funny, I come around to these things like, you know, I guess I ought to start a Facebook group.
00:38:25.507 –> 00:38:31.427
ROBONZO: And for a long time, I’ve been saying, I should start doing some Facebook Lives more regularly, you know, or just do them regularly.
00:38:31.447 –> 00:38:35.847
ROBONZO: I’ve done some sporadic ones to just kind of get my feet wet and learn a little bit about it.
00:38:35.867 –> 00:38:40.847
ROBONZO: But to hear you talk about the things that you’re doing with it and the interaction that you got is very helpful.
00:38:40.987 –> 00:38:47.407
ROBONZO: And I think that it can and should be for others too, musicians, podcasters, indie artists, educators.
00:38:48.387 –> 00:38:49.307
BREE NOBLE: Yeah, I mean, it does.
00:38:49.327 –> 00:38:51.527
BREE NOBLE: We have a couple of sessions on the summit.
00:38:51.607 –> 00:39:00.807
BREE NOBLE: One in particular is with Rick Barker, and he talks about one of his students that did Facebook Live and made like a very good living just doing Facebook Live.
00:39:01.307 –> 00:39:02.847
BREE NOBLE: And so that’s a really helpful one.
00:39:02.867 –> 00:39:07.727
BREE NOBLE: And also Emma McGann talks about live streaming and how she uses something called YouNow.
00:39:08.247 –> 00:39:14.567
BREE NOBLE: And she’s made quite a name for herself, plus quite a good living just doing a lot of live streaming with her fans.
00:39:14.567 –> 00:39:19.487
BREE NOBLE: So I mean, I’m glad you brought that up because I didn’t mention those particular aspects.
00:39:19.507 –> 00:39:23.827
BREE NOBLE: And we have people on there from Concert Window and from Street Jelly.
00:39:23.827 –> 00:39:31.487
BREE NOBLE: So places that you can go online to get that interaction as if you were live, I think are so valuable for artists.
00:39:32.307 –> 00:39:35.467
ROBONZO: Yeah, there’s one guest that I’ve had that she’s been on a couple of times.
00:39:35.487 –> 00:39:42.987
ROBONZO: I’ve been doing these sort of revisits with some of my guests who looked like they were on an interesting trajectory of building their career and their tribes.
00:39:43.267 –> 00:39:56.287
ROBONZO: Mira Godo is based in Nashville, a singer-songwriter, and I met her in Santa Cruz, California a few years ago, but her boyfriend, now husband, told her a while back, hey, there’s this, you should check out this thing called Periscope.
00:39:56.307 –> 00:39:57.067
ROBONZO: It looks pretty cool.
00:39:57.087 –> 00:40:05.347
ROBONZO: So she’s made so many friends and building a great community, just broadcasting very regularly, and they’re fun to watch too.
00:40:05.367 –> 00:40:09.607
ROBONZO: I mean, and I know the people that you’re talking about are probably doing some similar things.
00:40:09.627 –> 00:40:14.207
ROBONZO: She’s not just going out and performing, although she plays a lot for her viewers.
00:40:14.687 –> 00:40:19.507
ROBONZO: But you kind of get to catch her in different moments in a day in her life.
00:40:19.667 –> 00:40:22.927
ROBONZO: So her fans are really getting to know her and she’s getting to know many of them.
00:40:22.947 –> 00:40:25.827
ROBONZO: And yeah, case in point, it’s really a great tool.
00:40:25.847 –> 00:40:28.047
ROBONZO: And you just turned me on to several that I’d never even heard of.
00:40:28.067 –> 00:40:30.787
ROBONZO: So I look forward to checking some of those out.
00:40:30.807 –> 00:40:34.087
ROBONZO: And I look forward to being on at least part of the summit.
00:40:34.107 –> 00:40:37.987
ROBONZO: I thought, wow, I got to figure out which of these pieces I want to check out on the live portion.
00:40:38.007 –> 00:40:41.507
ROBONZO: And then there’s the whole lifetime access thing, which is great.
00:40:41.527 –> 00:40:43.747
ROBONZO: So I think it’s fantastic that you’re doing this.
00:40:44.007 –> 00:40:51.387
ROBONZO: I appreciate it because I know that a lot of artists are going to really enjoy it as they find out about it.
00:40:51.407 –> 00:40:53.087
ROBONZO: Those who don’t already know about it.
00:40:53.407 –> 00:40:55.927
ROBONZO: I will post details in the show notes.
00:40:56.327 –> 00:41:01.667
ROBONZO: And then your main hub is still, you say it.
00:41:01.687 –> 00:41:03.867
ROBONZO: femmusician.com femmusician.com?
00:41:04.447 –> 00:41:04.747
BREE NOBLE: Yes.
00:41:04.867 –> 00:41:06.027
ROBONZO: femmusician.com.
00:41:06.067 –> 00:41:06.427
ROBONZO: Okay.
00:41:06.847 –> 00:41:10.327
ROBONZO: Yes, you can find out everything about Bree and the summit there.
00:41:10.347 –> 00:41:12.387
ROBONZO: I’ll have some great stuff in the show notes.
00:41:12.787 –> 00:41:18.467
ROBONZO: And thank you, by the way, for bringing me on as an affiliate partner to work with you guys to help promote it.
00:41:18.827 –> 00:41:19.767
ROBONZO: Really appreciate it.
00:41:19.867 –> 00:41:24.907
ROBONZO: And I’m really delighted to have gotten to know you over the past several months.
00:41:24.927 –> 00:41:27.687
BREE NOBLE: Well, it’s a perfect alignment with The Unstarving Artist.
00:41:27.707 –> 00:41:30.147
BREE NOBLE: I was just talking with one of my guests.
00:41:30.587 –> 00:41:32.527
BREE NOBLE: I brought him on my Facebook live show today.
00:41:32.547 –> 00:41:38.467
BREE NOBLE: And we were talking about money blocks and just that whole idea of thinking of yourself and acting like a starving artist.
00:41:38.487 –> 00:41:41.447
BREE NOBLE: You probably will just continue to be a starving artist.
00:41:41.467 –> 00:41:46.847
BREE NOBLE: And so it’s getting past that idea that you’re giving something of value and people will pay for it.
00:41:47.887 –> 00:41:49.907
ROBONZO: Yeah, there’s so many different pieces, aren’t there?
00:41:49.927 –> 00:42:01.567
ROBONZO: Like, I suppose there’s that and then there’s all the little intricate pieces of being very organized and methodical and focused, and then learning some of these great things that you’re going to teach on the summit.
00:42:01.587 –> 00:42:04.707
ROBONZO: So yeah, God bless you for doing all these wonderful things.
00:42:05.147 –> 00:42:05.767
BREE NOBLE: Thank you.
00:42:06.287 –> 00:42:09.047
ROBONZO: Well, Bree, anything you’d like to ask of my listeners?
00:42:09.747 –> 00:42:11.987
BREE NOBLE: I just hope you guys all come to the summit.
00:42:12.087 –> 00:42:15.667
BREE NOBLE: When you sign up for the summit, you’ll get an email immediately welcoming you.
00:42:15.827 –> 00:42:21.247
BREE NOBLE: And in there, you have got the link to our group community on Facebook.
00:42:21.267 –> 00:42:25.747
BREE NOBLE: And I just hope you come in there and say hi and say, hey, I heard about you on The Unstarving Artist.
00:42:26.367 –> 00:42:29.687
BREE NOBLE: And I just introduce yourself because I would love to meet you.
00:42:29.707 –> 00:42:33.647
BREE NOBLE: And I’ll be hanging out, Steve and I will be hanging out in that group a lot throughout the summit.
00:42:33.667 –> 00:42:34.747
BREE NOBLE: So it’ll be fun.
00:42:35.087 –> 00:42:35.387
ROBONZO: Great.
00:42:35.407 –> 00:42:37.767
ROBONZO: I know everyone’s going to make some awesome new friends.
00:42:37.907 –> 00:42:39.027
ROBONZO: Bree, always a pleasure.
00:42:39.047 –> 00:42:39.967
ROBONZO: I’ll talk to you again soon.
00:42:40.427 –> 00:42:40.987
BREE NOBLE: Thank you.
00:42:41.007 –> 00:42:41.287
ROBONZO: You too.
00:42:41.307 –> 00:42:42.107
ROBONZO: All right.
00:42:46.787 –> 00:42:48.187
ROBONZO: Hey, thanks again for listening.
00:42:48.327 –> 00:42:49.687
ROBONZO: You are the reason I do this.
00:42:50.187 –> 00:42:54.527
ROBONZO: If you enjoyed this podcast, please subscribe wherever you get your favorite podcasts.
00:42:54.707 –> 00:42:55.487
ROBONZO: Please tell a friend.
00:42:55.867 –> 00:42:57.967
ROBONZO: And if you’re so inclined, please leave a review.
00:42:58.367 –> 00:43:12.447
ROBONZO: This episode was sponsored by The Unstarving Musician’s Guide to Getting Paid Gigs, How to Get Booked and Paid What You’re Worth Over and Over Again, available on Amazon and as a standalone podcast called The Unstarving Musician’s Guide Podcast.
00:43:12.747 –> 00:43:18.367
ROBONZO: You can also learn more about the book and companion podcast at unstarvingmusician.com forward slash book.
00:43:18.887 –> 00:43:28.147
ROBONZO: Would you like to get a short email from me about once a week with expert tips and insights, musician resources and anything else I come across that might make your artistic journey better and brighter?
00:43:28.607 –> 00:43:35.827
ROBONZO: If you’re a gigging musician or recording artist, songwriter or touring professional, perhaps struggling to get your music out to the world, this could be the thing you need.
00:43:36.307 –> 00:43:38.967
ROBONZO: Pop over to unstarvingmusician.com to sign up.
00:43:39.127 –> 00:43:39.607
ROBONZO: It’s free.
00:43:39.887 –> 00:43:44.987
ROBONZO: I’ll send you an occasional email, no crappy spam, and you can unsubscribe at any time.
00:43:45.307 –> 00:43:50.907
ROBONZO: The Unstarving Musician’s Podcast is edited for sound and content quality by Juan Perez.
00:43:51.187 –> 00:43:55.567
ROBONZO: The intro outro music is alarm clocks written and performed by the band Redwood.
00:43:55.607 –> 00:43:56.467
ROBONZO: That’s me on drums.
00:43:57.127 –> 00:44:03.047
ROBONZO: Be sure to visit the show notes for this episode for links and exclusive tidbits and offers pertaining to the episode.
00:44:03.467 –> 00:44:10.627
ROBONZO: You can find them at unstarvingmusician.com forward slash podcast and possibly on your favorite podcast app.
00:44:10.647 –> 00:44:12.147
ROBONZO: It depends which one you’re using.
00:44:12.767 –> 00:44:21.627
ROBONZO: Lastly, visit unstarvingmusician.com forward slash resources for cool stuff that I personally use and or recommend to my fellow musicians and artistic types.
00:44:22.187 –> 00:44:24.907
ROBONZO: With much gratitude, peace, love, and more cowbell
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Mentions and Related Episodes
The Profitable Musician Summit
Steve Palfreyman’s Music Launch Hub
The Female Entrepreneur Musician Podcast
Women of Substance Radio Podcast
Resources
The Unstarving Musician’s Guide to Getting Paid Gigs, by Robonzo
Music Marketing Method – The program that helps musicians find fans, grow an audience and make consistent income
Bandzoogle – The all-in-one platform that makes it easy to build a beautiful website for your music
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